Crafting Tehvaar's visual identity was a deep dive into the essence of Indian festivities and the transformative power of traditional attire. Through vibrant designs and thoughtful branding, I captured the joy and splendor of Indian festivals, where every garment tells a story of heritage and happiness. Tehvaar stands as a beacon of affordable luxury, where quality meets festivity in a celebration of Indian masculinity, making every man feel special and connected to their roots.